The Impact of Live Journalism on Media Revenue Strategy

The Impact of Live Journalism on Media Revenue Strategy

Dataminr commissioned Mather Economics to determine the business value of live journalism and how it is a key component of revenue growth. The report found that live journalism is essential to the success of both subscription-based and advertising-supported media.

In this report, you will learn: 

  • Seven key ways your organization can keep audiences engaged longer
  • How to leverage user data in real time to identify the most engaged customers
  • How to convert engagement to loyalty and convert that loyalty into revenue

Get the report

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